Essaouira was fortified by the Portuguese in the sixteenth century as Mogador, then rebuilt in the eighteenth by a French architect working for a Moroccan sultan. The result is a walled Atlantic port that looks and feels quite unlike the rest of Morocco - and distinctly familiar to anyone who knows Portuguese colonial building in Brazil or on the African coast.

The ramparts are Portuguese in character, the medina is a grid rather than a labyrinth, the fishing harbour still works for a living, and the wind almost never stops. That wind has made it one of the best kitesurfing spots in Africa and it holds the town near 22C while Marrakech sits above 40.

The road out runs through the argan forest, where goats genuinely climb the trees, on good tarmac the whole way. Every booking is private, so you can stop for the goats, stop at a co-operative, or drive straight through.

Why hire a driver here

  • Portuguese fortifications from the sixteenth century, familiar in shape
  • Marrakech lies two and a half hours back through the argan
  • Walled and pedestrian, the medina halts vehicles at its gates
  • Come summer, the town sits some twenty degrees below Marrakech
  • The southbound coast road to Agadir is worth taking on its own account

Included in every booking

  • Fuel, tolls and the driver's fee for the agreed route
  • Marrakech hotel, riad or airport pickup
  • Spanish, Portuguese and English-speaking drivers available
  • Photo stops at the argan trees and co-operatives
  • Surfboards, kite gear and extra luggage space at no charge

Vehicles

Cars, Vans and Buses With Driver in Essaouira

Essaouira work is mostly day trips and transfers out of Marrakech, with vans preferred by families and anyone carrying boards. Prices below convert to your local currency automatically.

Sedan with driver in Essaouira

The economical way to do the Marrakech run for one to three passengers, with argan stops included.

SUV and 4x4 with driver in Essaouira

Useful for the sand tracks towards Cap Sim and Diabat and for the coast road south to Agadir.

Minivan and Minibus with driver in Essaouira

6 to 17 seats with luggage and board space - the most booked vehicle for families transferring from Marrakech.

Bus with driver in Essaouira

25 to 35 seats for group day trips from Marrakech and for the Gnaoua festival in June.

Coach with driver in Essaouira

50-seat coach parking at the designated area outside Bab Marrakech, for large tour groups.

Pickup 4x4 with driver in Essaouira

Toyota Hilux for kitesurf equipment, film crews and beach access south of the town.

Airport and Port Transfers in Essaouira

Marrakech to Essaouira is 180 km and about two and a half hours on the R207, good road through argan country with natural places to stop. Most bookings are day trips leaving around eight and returning after sunset.

Essaouira-Mogador (ESU) is a small airport 10 km south of town with mostly seasonal European flights, so travellers from Latin America nearly always arrive via Marrakech. The coast road south to Agadir takes about three hours and makes a better onward leg than doubling back.

Day trips and routes

Popular Journeys From Essaouira

Marrakech is where essentially all of this begins, either as a day out and back or as the first stage of a coastal run.

Route Distance Driving time Best vehicle
Essaouira to Diabat and the ruined palace7 km15 minSedan or SUV
Essaouira to Sidi Kaouki25 km30 minSedan or van
Essaouira to Cap Sim dunes20 km35 minSUV or 4x4
Essaouira to Imsouane100 km1 h 45Van or SUV
Essaouira to Safi125 km1 h 45Sedan or van
Essaouira to Marrakech175 km2 h 30Sedan or van
Essaouira to Agadir175 km2 h 30Van or SUV
Essaouira to El Jadida270 km3 h 30Van or SUV
Essaouira to Casablanca350 km4 hVan or SUV

Sample itineraries

Trips That Start in Essaouira

1 day - Essaouira from Marrakech

Off at eight across the argan forest with a halt for the goats and a co-operative, then five or six hours in town along the ramparts and about the harbour, returning after dark. It is the most requested day trip from Marrakech.

Transfer - Marrakech to Essaouira

That same road taken as a one-way leg with the halts already built in, suited to anyone staying two or three nights. We also run it the other way for the return to Marrakech airport.

1 day - Sidi Kaouki and the southern beaches

South along the coast to the wide empty sand at Sidi Kaouki and beyond, popular with surfers and with anyone who found Essaouira's own beach too busy.

Transfer - Essaouira to Agadir

Three hours south on the coast road through Tamanar and the argan hills - a genuinely scenic drive and the natural way to link the two Atlantic towns without going back inland.

Driving and Getting Around Essaouira

Cars stop at the walls here, but this medina was drawn on a grid by an architect rather than accumulating over centuries, and the difference is enormous. Get out at Bab Doukkala or Bab Marrakech and everything beyond is level, close together and impossible to lose yourself in.

In high season, and on any weekend when Marrakech heads for the coast, the parking outside the ramparts is simply full. Arriving with a driver sidesteps it entirely.

The R207 in from Marrakech is straightforward and well surfaced, with speed cameras on the longer straights and fines payable at the roadside. On the argan trees: the goats posed within sight of the highway have generally been put there.

FAQs

Essaouira Car Hire With Driver - Your Questions

How much is a private driver to Essaouira?

A sedan with driver starts from about a day, a 4x4 roughly and a van . Prices convert to your local currency automatically.

What is the Portuguese connection?

The Portuguese fortified the site in the sixteenth century and called it Mogador, and the bastions and sea walls still show it. The town was then rebuilt in the eighteenth century, but the military architecture belongs to the same Atlantic tradition as Salvador or Elmina.

How long is the drive from Marrakech to Essaouira?

Roughly two and a half hours in each direction on good road, three with argan forest halts. It fits comfortably into a day, and a fair number of visitors extend it to two or three nights.

Is the Gnaoua festival worth planning around?

If music is a reason you travel, yes. Gnaoua is the music of descendants of enslaved West Africans in Morocco, and its rhythms and instruments have obvious cousins in Brazilian and Caribbean traditions. The festival is in June and fills the town completely.

Are the goats really up in the trees?

They are, though the ones posed beside the main road are usually placed there and expect a tip. Real tree-climbing goats are common in the argan forest away from the highway.

Can the driver take us on to Agadir rather than back to Marrakech?

Yes - three hours down the coast and one of the better drives in the country. Run as a one-way leg with the same driver and vehicle.